METI promotes overseas advancement of an internationally appreciated "Cool Japan" brand, cultivation of creative industries, promotion of these industries in Japan and abroad, and other related initiatives from cross-industry and cross-government standpoints.

The policies and initiatives promoted here are based on the Proposal by the Cool Japan Advisory Council in May 2011.

Recent news, opinions and trends about Cool Japan can be seen here: "COOL JAPAN DAILY"

What's New

Archives

• Cabinet Decision on the Bill of the Act on Establishment of the Japan Brand Fund (March 15, 2013) Press Release
• New Designation of Nibutani-ita, Nibutani-attoushi, and Kishu-herazao As Traditional Crafts under the Act on the Promotion of Traditional Craft Industries (March 8, 2013) Press Release
• Winner of the Good Design Grand Award 2012: TV Program “Design Ah!” (November 26, 2012) Press Release
• FY 2012 METI Minister Award to Recognize Contributions to Traditional Craft Industries (October 17, 2012) Press Release
• Promotion of the Cool Japan Strategy and the Creative Tokyo Project(PDF:1,777KB)
• Cool Japan Strategy (September 2012)(PDF:476KB)
• Minister Edano and Minister Mari, Indonesian Ministry of Tourism and Creative Economy signed the joint press statement to enhance cooperation on creative industries (October 9, 2012) (PDF:130KB)
• Information on "CREATIVE TOKYO" has been updated.(October 3,2012)
• New Designation of Chibana-Hanaori Textile and Additions of Designated Skills for Edo-Kiriko Cut Glass under the Act on the Promotion of Traditional Craft Industries (July 25, 2012) Press Release
• FY2012 Cool Japan Strategy Promotion Program (July 24, 2012) Press Release
• Minister Edano and Minister Sharma, Indian Ministry of Commerce and industry signed and released the joint press statement to enhance cooperation on creative industries (April 30, 2012) (PDF:17KB)
• "Cool Japan Strategy Conference @ Niko Niko Cho Kaigi" (April 20, 2012) Press Release
• The second Cool Japan Conference (for Distribution Businesses, Developers and Commercial Facilities) (April 20, 2012 ) Press Release
• GINZA RUNWAY- From Ginza to the World - (March 15, 2012 ) Press Release
• Call for Entries of Child-friendly Products and Services (March 12, 2012) Press Release
• GINZA RUNWAY- From Ginza to the World - (March 2, 2012) Press Release
• Future Tradition WAO" is pleased to announce the installation in Paris from March 4th through March 6th, 2012(PDF:202KB)
• Ministry of Economy, Trade and Industry (METI) will inaugurate TOKYO SPRING, a platform project designed to inform the rest of the world about the creative events which are taking place in Tokyo. (February 8, 2012) Press Release »reference material (PDF:2,555KB)
• "Future Tradition WAO" is pleased to announce the installation in NY from February 10th through February 12th, 2012 (PDF:123KB)
• Web portal to provide information on Cool Japan, “Cool Japan Daily,” launched on Monday, January 9, 2012! (January 10, 2012) Press Release

Overview of Policies

• Cool Japan Strategy (September 2012)(PDF:476KB) Updated on October 16,2012
• Cool Japan Strategy (July 2012) (PDF:915KB)
• Cool Japan Strategy (January 2012) (PDF:1,391KB)
• Proposal by the Cool Japan Advisory Council (Summary) (PDF:268KB)
• What are Creative Industries?: FY 2010 Report of the Survey on Support for SMEs (Survey on Support for Lifestyle Industries) (PDF:2140KB) (in Japanese)

Event Information	Overseas Projects
CREATIVE TOKYO Updated on October 3, 2012	Study Groups

• Design Policies (Japanese website)
• ■INFOGRAPHICS
  • Launch of "Tsutagra" project: Infographics for Communication!
    - METI building a platform to provide statistical information more visually by means of "infographics"- (October 31, 2011) Press Release
  • INFOGRAPHICS
• ■Kansei Initiative

Creative Industries Division, Commerce and Information Policy Bureau
TEL: 81-3-3501-1511 (ext. 3651) or 81-3-3501-1750 (direct)