In order to maintain the present “not implemented in principle” status of rolling blackouts  within TEPCO and Tohoku EPCO service areas this summer, we have proceeded with preparations for electricity saving of 15%, based on the “Electricity supply-demand measures in summer time (decided by the Electricity Supply-Demand Emergency Response Headquarters on May 13, 2011), with the understanding and cooperation from industries and the people. As July starts, in addition to implementing the restrictions on electricity use, we will implement actual demand side measures, such as an alert for a tighter electricity supply-demand balance and the start of operation of an electricity-saving online portal. We ask for your understanding and cooperation.

If the electricity supply-demand balance becomes tight and there is a high possibility of rolling blackouts being implemented, the “alert for a tighter electricity supply-demand balance” will be issued. Through the alert, emergency electricity saving will be requested and the possibility of rolling blackouts will be announced.

Actual operation will start for the “Declaration of household electricity saving” (See 3 below) and the website for formulation and publication, etc. of electricity saving plans by business operators will be launched.

The participatory website, which supports the electricity saving of 15% in each household through a variety of information and techniques such as “visualization” of electricity use, will be launched in “setsuden.go.jp”

From July 1, the restriction of electricity use under Article 27 of the Electricity Business Act, will be implemented, which is targeted at large customers within TEPCO and Tohoku EPCO service areas

June 30, 2011

1. The “Alert for a tighter electricity supply-demand balance”;

Office for Electricity Supply-Demand Policy, Electricity Infrastructure Division, Agency for Natural Resources and Energy

2. The electricity saving portal site: “setsuden.go.jp”;

Energy Efficiency and Conservation Division, Energy Conservation and Renewable Energy Department, Agency for Natural Resources and Energy

3. The “Declaration of household electricity saving”;

Environmental Policy Division, Industrial Science and Technology Policy and Environment Bureau, Ministry of Economy, Trade and Industry

4. The implementation of the restriction of electricity use;

Policy Planning Division, Electricity and Gas Industry Department, Agency for Natural Resources and Energy