By describing basic policies in the government’s Cool Japan Strategy and ongoing relevant projects in Japan and abroad, the “Cool Japan Daily” portal provides access to information on Cool Japan, including related efforts and the latest news. To widely communicate the virtues of Japanese culture to the world, prominent or cultural figures representing fields such as food, fashion, design and content will contribute articles about real Cool Japan from their unique viewpoints.

NEWS: Latest news about Cool Japan projects
Contributors: Provision of information through blogs written by renowned or cultural figures (*see the list at the end)
Projects: Information on overseas projects and domestic projects, such as CREATIVE TOKYO
Policies: Disclosure of materials regarding the policies in the Cool Japan Strategy
URL: http://cooljapandaily.jp/en.html
(Sample view)

What is Cool Japan?
The Cool Japan Strategy Promotion Program is an initiative aimed at increasing the value of Japan and its products and contributing to the growth of the Japanese economy by viewing the virtues of Japanese culture (typically fashion, food, tourism and content) in a new light, creating new values, and communicating them across Japan and the world.

Expected contributors

Toshiyuki Inoko (President of TEAMLAB, a group of Ultra Technologists)
Takaaki Umezawa (Partner and Managing Director, A.T. Kearney KK)
Ryoichi Enomoto (Professor, Kyoto University of Art and Design)
Yoshimitsu Kaji (Counselor [International/IT Director], Cabinet Public Relations Office, Cabinet Secretariat)
Takahiro Kaneshima (Executive Director, ART FAIR TOKYO)
Emi Kusano (CEO of Kwl-E, Fashion Blogger)
Kengo Kuma (Architect)
Takamasa Sakurai (Content Media Producer and Nonfiction Writer)
Fumie Shibata (Industrial Designer)
Koichiro Shima (Creative Director and Editor)
Sputniko! (Modern Artist)
Junji Tanigawa (Space Composer and CEO of JTQ Inc.)
Danny Choo (Producer of “Culture Japan”)
Fumio Nanjo (Director, Mori Art Museum)
Zenta Nishida (Magazine Editor and Chief Editor of BRUTUS)
Katsunosuke Honda (Representative Director, hillsideconnection Inc.)
Misha Janette (Fashion Blogger)
Sueo Mizuma (Director, Mizuma Art Gallery in Tokyo/Beijing)
Rika Yajima (President, AERU Co., Ltd.)
Lisa Katayama (Blogger of TokyoMango, American Journalist, and Founder of The Tofu Project)

January 10, 2012

Creative Industries Division, Commerce and Information Policy Bureau