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METI Announces Winners of the Second Nihon Service Award

June 28, 2018

The Nihon Service Award is an award program honoring outstanding service providers.
On June 28, 2018, the Ministry of Economy, Trade and Industry (METI) announced the winners of the second Nihon Service Award. To honor the winners’ efforts, an awards ceremony was held at the ANA InterContinental Tokyo (Akasaka, Minato Ward, Tokyo). Prime Minister Abe, METI Minister Seko and other related ministers attended the ceremony and granted the winners certificates of merit.

1. Outline of the program

The Nihon Service Award Program is an award program which targets service providers in Japan.
Under the program, the Service Productivity & Innovation for Growth (SPRING), the organizer of the program, screens, according to the predetermined criteria, applicants as domestic service providers in a variety of industries and selects and honors outstanding providers as a beacon of excellence.

The service industry accounts for approximately 70% of both GDP and employment and thus it is an important sector that holds the key to Japan’s future economic growth. This program aims to honor outstanding service providers as role models that other companies in the service industry, and important role-players in Japan, will follow and add more value to their services.

In response to a call for applicants for the second award program, SPRING received approximately 400 applications across Japan and the examination committee established by the organizer screened them strictly and selected 18 winners of related ministers’ and other awards, including one winner for the Prime Minister’s Prize and one for the METI Minister’s Prize.

2. Winners

Title of prize Winner Title of recognized service
Prime Minister’s Prize Mitsubishi Estate Co., Ltd. (Tokyo) Service for producing initiatives for reconstruction of the Marunouchi area in collaboration with communities for branding the town
METI Minister’s Prize Yakult Honsha Co., Ltd. (Tokyo) Yakult Ladies, service persons handing down healthy lives to more customers worldwide

Note: In addition to these companies, 16 companies were selected as winners for related ministers’ prizes and prizes of excellence. For the list of the winners, see the Appendix attached to the Japanese language news release.

Division in Charge

Service Affairs Policy Division, Commerce and Service Industry Policy Group

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