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- Companies Selected under the FY2023 “Nadeshiko Brands” and “Next Nadeshiko: Companies Supporting Dual-career and Co-parenting”
Companies Selected under the FY2023 “Nadeshiko Brands” and “Next Nadeshiko: Companies Supporting Dual-career and Co-parenting”
March 21, 2024
On March 21, 2024, the Ministry of Economy, Trade and Industry (METI) and the Tokyo Stock Exchange (TSE) jointly selected and publicized 27 TSE-listed companies in total that are outstanding in terms of women's empowerment in the workplace and designated them as Nadeshiko Brands. As a new effort starting in FY2023, METI and the TSE selected 16 outstanding companies in total apart from Nadeshiko Brands based on their efforts related to “support for all employees to manage to strike a balance between empowerment in the workplace and child rearing (i.e. dual-career and co-parenting) ” as “Next Nadeshiko: Companies Supporting Dual-career and Co-parenting.”
Note: The information on the selected companies is as of March 21, 2024.
1. Outline of the Nadeshiko Brands and the Next Nadeshiko: Companies Supporting Dual-career and Co-parenting
The Nadeshiko Brands is an initiative that aims to introduce certain TSE-listed companies that are outstanding in terms of encouraging women’s empowerment in the workplace as attractive stocks to investors who place an emphasis on improving corporate value in the mid- and long-term, thereby further enhancing investors’ interest in such companies and accelerating the efforts for women’s empowerment in the workplace by the companies.
For selecting outstanding companies, METI conducted the Survey on Companies Encouraging Women's Empowerment in the Workplace to ascertain the current situation of companies’ efforts for women’s empowerment in the workplace. Based on the responses sent from the target companies, METI assessed them and selected the outstanding companies.
METI and the TSE consider it indispensable for companies that promote women’s empowerment in the workplace, an element contributing to enhancing corporate value, to promote both “support for consistent career development from recruitment to promotion” and “support for dual-career and co-parenting.” Based on this recognition, in the FY2023 Nadeshiko Brands program, METI and the TSE improved questionnaire items about “support for dual-career and co-parenting”.
As a new effort starting in FY2023, METI and the TSE selected outstanding companies for their efforts related to the “support for dual-career and co-parenting” as “Next Nadeshiko: Companies Supporting Dual-career and Co-parenting.”
2. Companies selected as the FY2023 Nadeshiko Brands and Next Nadeshiko: Companies Supporting Dual-career and Co-parenting
The companies selected as the FY2023 Nadeshiko Brands and Next Nadeshiko: Companies Supporting Dual-career and Co-parenting are as follows.
The companies selected as the Nadeshiko Brands in the past fiscal years are shown with a solid dot (●), while those selected as the Semi-Nadeshiko Brands in the past fiscal years are shown with a white dot (○).
Companies selected as Nadeshiko Brands (27 companies in total)

Companies selected as Next Nadeshiko: Companies Supporting Dual-career and Co-parenting (16 companies in total)

3. FY2023 Report on the Nadeshiko Brands and other released materials
The following four materials related to the Nadeshiko Brands are published on the METI website.
Note: For the latest information, visit here.
Major contents of the documents (Only the report is available in English):
FY2023 Report on the Nadeshiko Brands
Project overview and the survey results and situation regarding selection for this fiscal year
List of quantitative data on the selected companies and respondent companies
Aggregated list of the quantitative data
Note: This list only shows the questionnaire items that were scheduled to be published in advance and the respondent companies that have agreed to be published.
Collection of case examples of the efforts by the selected companies
- Collection of case examples of the effort by the selected companies as the FY2023 Nadeshiko Brands (based on the information in the application forms filed by the companies)
- Collection of case examples of the efforts by the selected companies as the FY2023 Next Nadeshiko: Companies Supporting Dual-career and Co-parenting
Noteworthy Companies
Collection of best practices of companies that strategically address the following two points:
- Concrete examples of utilization of Femtech, etc.: Efforts to resolve health issues unique to female employees and create an environment to facilitate women's empowerment
- Examples of efforts to encourage male employees to take paternity leave
Related Links
- TSE: Announcement of the FY2023 Nadeshiko Brands (in Japanese)
- METI: New Diversity Management Selection 100 program (in Japanese)
Division in Charge
Economic and Social Policy Office, Economic and Industrial Policy Bureau